Strategic Account Planning
Build focused plans to protect and grow high-value accounts.
Advanced Sales Training
Advanced sales training helps experienced sales professionals refine their approach to complex, high-value opportunities. At The Sales Coach Network, our programmes are built for senior sellers and managers who want to strengthen performance, improve conversion rates, and deliver consistent revenue growth.
Our expert coaches combine proven methodology with tailored coaching to build confidence in challenging sales conversations and ensure that your team operates at the highest commercial level.
Some of the world’s biggest B2B brands have benefitted from working with our team
12,000+
sales leaders and professionals trained
12 months
engagements self-funding within 12 months
10–15×
return on investment
Is this the right fit for your team?
This is a strong fit if:
- You sell complex, high-value B2B solutions with long cycles and multiple decision makers
- You want training tailored to your organisation and market
- You have a team ready to learn and advance on live opportunities
- Leaders are willing to reinforce new habits afterwards
This is probably not for you if:
- You are selling low-value, transactional products at speed
- You are looking for the cheapest possible half-day event
- You have no capacity to reinforce the training once the workshop ends
- You are unwilling to involve your leaders
Who It’s For
This programme is designed for:
- Experienced B2B sales teams managing long or complex sales cycles
- Account directors or enterprise-level sales professionals
- Sales managers seeking to sharpen leadership and coaching skills
Each session is tailored to your market, sales model, and commercial objectives to guarantee practical, measurable improvement.
We don’t just offer standard programmes.
We deliver sales training that works.
You’ll benefit from programmes built on the mindsets, skills and tools used by leading professionals in value-based selling. Our focus isn’t just on ‘what’ to do, we show ‘how’ to do it with practical simulations.
All programmes can be delivered in formats that fit your team’s needs and can be blended for maximum effect:
- In-person workshop sessions for high-impact learning
- Remote instructor-led training for global teams
- Client specific video programmes hosted in client LMS
Core Areas We Cover
Consultative Selling
Move from product talk to solving strategic business challenges.
Executive Engagement
Strengthen relationships with senior decision-makers.
Negotiation Control
Handle pricing pressure and protect margin under scrutiny.
Closing Complex Deals
Shorten cycles while maintaining deal quality and confidence.
Why Advanced Sales Training Matters
Most sales training focuses on basic skills, discovery, questioning, objection handling.
Advanced sales training goes further, aligning your team’s commercial mindset with leadership strategy.
Our coaches work alongside your managers to embed frameworks that turn knowledge into consistent performance. The goal is lasting improvement that scales with your organisation’s growth.
Flexible Delivery Options
We offer in-person, blended, and fully virtual delivery options. Programmes can be run as a single workshop or a rolling series of sessions over several weeks.
Each engagement includes pre- and post-training support to measure progress and maintain momentum.
Traditional Providers vs. The Sales Coach Network
Choosing the right partner for your needs is crucial. Here’s how we stand out:
Traditional Training Providers
The Sales Coach Network
Traditional Training Providers
Narrow approach
The Sales Coach Network
Holistic approach
Traditional Training Providers
Focus primarily on training
The Sales Coach Network
Focuses on business outcomes and embedding change
Traditional Training Providers
Offer a broad range of services, often with limited specialisation in sales performance
The Sales Coach Network
Specialises exclusively in sales performance improvement
Traditional Training Providers
Provide standard offerings with inflexible tools
The Sales Coach Network
Develops bespoke programmes and tools based on detailed needs analysis
Traditional Training Providers
Deliver generic content by trainers
The Sales Coach Network
Delivers change by practitioners with real-world experience
Why partner with The Sales Coach Network?
Led by industry expert Les Bailey, our team of real-world sales practitioners helps sales professionals win more deals, faster.
Trusted by leading technology, manufacturing, and professional services companies, The Sales Coach Network has decades of experience improving enterprise-level sales results.
We blend data-driven coaching with tailored delivery, ensuring every participant leaves with new clarity, stronger execution, and measurable commercial results.
Flexible workshop formats built around
your team
Every client is different, and so is every workshop. All workshops are delivered in the context of your team’s real-world challenges and delivered in-person or virtually.
1-Day Workshop
Get everyone equipped, aligned, and motivated by the core principles
- Practical frameworks, skills and tools
- Focus on real world application with hands-on practice and simulations
- Ideal for skill building and leadership alignment
- High-energy, high-impact
- 24/7 access to online learning platform with over 80 self-directed videos and associated tools
Best for teams who want immediate traction and a shared foundation
From £12,000
Based on a group of up to 20 people
Most popular
2-Day Workshop
Go deeper, reinforce the learning, and build lasting internal capability
- Everything in the 1-day, with added depth and breadth
- Extended practice and feedback
- Dedicated role-plays and real-world scenarios
- Strong fit for team alignment and strategic resets
- 24/7 access to online learning platform with over 80 self-directed videos and associated tools
Best for teams ready to go beyond awareness and build lasting capability
From £22,000
Based on a group of up to 20 people
Virtual Workshop
The same value for distributed teams, without the travel
- Delivered across 4-6 live, instructor-led sessions
- Interactive, camera-on environment
- Breakout rooms for group activities
- Spaced learning with meaningful assignments between sessions
- 24/7 access to online learning platform with over 80 self-directed videos and associated tools
Best for distributed teams
From £12,000
Based on a group of up to 20 people
*Pricing varies based on team size, location, and any specific customisation.
Every engagement starts with a call to align on content areas and desired business outcomes.
What teams say after the training
"The Sales Coach Network don’t just deliver training; they’ve offered input on our strategy, internal processes and how we operate as a business. They are focused on driving a shift in the business, in whatever form that takes, and their approach is collaborative and consultative. Feedback from the programme so far has been excellent. I wouldn’t hesitate to recommend them to others."
Louise W
Client result
300+
professionals trained
A two-day intensive workshop designed and delivered for over 300 sales and delivery professionals at a global technology company, focused on real, live opportunities, with a custom methodology rolled out across all regions.
Case studies
Where we’ve done this before
"Designed and delivered for over 300 sales and delivery professionals, focused on real, live opportunities."
One client’s programme, from our technology provider case study.
Who delivers this?
Experienced practitioners, not presenters. The people leading your sessions have sold complex, high-value B2B deals, led sales teams, and built commercial functions of their own. They teach what they’ve done, not theory they’ve read.
That matters because your team can tell the difference.
Practitioners bring real examples, handle the hard questions in the room, and adapt the content to the deals your people are actually working. The result is training that sticks, because it comes from people who have 'carried a bag' and walked in their shoes.
Enquire About Advanced Sales Training
Tell us about the complex deals your team is working, and we’ll show you where the programme would sharpen their approach.