Resources

Events

Live working sessions for B2B sales leaders, and recordings of the ones you missed.

Upcoming

How to Succeed When All Sellers Sound the Same event card

November 2026

How to Succeed When All Sellers Sound the Same

A live session in collaboration with the Institute of Sales Professionals.

Open to everyone: Non-members are also welcome to join and will need to create a free account on the platform to register.

Live Webinar

Register now

Past Events

Interactive Webinars

How to Succeed When All Sellers Sound the Same event card

October 2026

How to Succeed When All Sellers Sound the Same

A live interactive working session in collaboration with Trusted Advisor Associates

Interactive Webinar • 55 minutes

Only Revenue Matters event card

September 2026

Only Revenue Matters

How to get 10x ROI on your sales training investment

Interactive Webinar • 45 minutes

Podcasts

Why Telling Buyers You Are Different Never Works event card

October 2026

Why Telling Buyers You Are Different Never Works

Mikulas Zach from Consulting Rainmakers and Les Bailey explore why being different only wins when it is different in a way that matters, and how trust, not pitching, earns the right to understand what buyers truly value.

Podcast • 29 minutes

Watch the podcast
Trust Has Become The Ultimate Advantage event card

September 2026

Trust Has Become The Ultimate Advantage

Noelle Mykolenko from Trusted Advisor Associates and Les Bailey explore why AI can accelerate research, outreach, and lead generation but cannot replace the depth of conversation required to truly understand a buyer.

Podcast • 42 minutes

Watch the podcast

Bring a session to your own team

We run these privately for leadership teams too. Tell us what you want the session to change.

Book a call