Online Sales Training

Effective online sales training is now a vital component for any business with a remote or hybrid sales team. In today’s work environment, you need a flexible solution that delivers the same high impact as in-person training, without the logistical challenges.

However, most sales training online fails to deliver because it is treated as a passive, un-engaging webinar, a simple box-ticking exercise.

We provide some of the best sales training online because our programmes are designed from the ground up for virtual delivery. They are interactive, practical, and built to hold the attention of busy sales professionals. Our approach ensures that learning is not just consumed, but applied, embedded, and reinforced for long-term results. This is a crucial element of our overall Sales Training commitment to delivering measurable change.

Sales training delivered live online

Some of the world’s biggest B2B brands have benefitted from working with our team

Accenture
Bain & Company
Dell
Deloitte
Endava
EY
IBM
Inizio
Lockton
PwC
Enfusion
Genpact
Accenture
Bain & Company
Dell
Deloitte
Endava
EY
IBM
Inizio
Lockton
PwC
Enfusion
Genpact
Hollis
La Fosse
Lumine Group
Microsoft
PageGroup
RateGain
Thales
Veeva
WNS
Quantuma
Northern Trust
Roche
Hollis
La Fosse
Lumine Group
Microsoft
PageGroup
RateGain
Thales
Veeva
WNS
Quantuma
Northern Trust
Roche
12,000+
sales leaders and professionals trained
12 months
engagements self-funding within 12 months
10–15×
return on investment

Is this the right fit for your team?

This is a strong fit if:

  • You sell complex, high-value B2B solutions with long cycles and multiple decision makers
  • You want training tailored to your organisation and market
  • You have a team ready to learn and advance on live opportunities
  • Leaders are willing to reinforce new habits afterwards

This is probably not for you if:

  • You are selling low-value, transactional products at speed
  • You are looking for the cheapest possible half-day event
  • You have no capacity to reinforce the training once the workshop ends
  • You are unwilling to involve your leaders

We don’t just offer standard programmes.

We deliver sales training that works.

You’ll benefit from programmes built on the mindsets, skills and tools used by leading professionals in value-based selling. Our focus isn’t just on ‘what’ to do, we show ‘how’ to do it with practical simulations.

All programmes can be delivered in formats that fit your team’s needs and can be blended for maximum effect:

  • In-person workshop sessions for high-impact learning
  • Remote instructor-led training for global teams
  • Client specific video programmes hosted in client LMS

What Makes the Best Online Sales Training?

Delivering impactful training virtually requires a different approach. Simply recording an in-person workshop and calling it an online course is not enough. The best online sales training is designed with the virtual learner in mind, using a blend of technology and expert facilitation to create an engaging and effective experience.

Our programmes are built on these core principles:

Live, Instructor-Led Sessions

While self-paced learning has its place, the core of our online training is live and instructor-led. This allows for real-time interaction, group discussion, and personalised coaching from our expert practitioners. Sellers can ask questions and get immediate feedback, which is crucial for building complex skills.

A Blended Learning Approach

Our programmes combine the best of live instruction with the flexibility of self-directed learning. Participants get access to our bespoke learning portal, which includes bite-sized, on-demand training videos to review key concepts. We also use AI-powered learning tools to drive better knowledge retention and reinforce key ideas long after the live sessions are over.

Practical Application in Virtual Breakout Rooms

Passive learning does not change behaviour. We use virtual breakout rooms extensively for small-group exercises, role-playing real-world scenarios, and practical application of the frameworks we teach. This active, hands-on approach ensures that participants are learning by doing.

Designed for the Virtual Environment

We don’t just transfer our in-person content online. Our online sales training courses are specifically designed for virtual delivery. Content is broken down into shorter, more digestible modules, and we use a variety of interactive tools like polls, Q&As, and digital whiteboards to keep energy and engagement high.

Our online sales training courses

We offer a full curriculum of online sales training courses covering every stage of the B2B sales lifecycle.

Each sales training class online is a standalone module that can address a specific skill gap, or they can be combined into a comprehensive development path.

Our sales training courses online include:

  • Creating Opportunities: Proactive prospecting in a digital world.
  • Consultative, Value-Based Conversations: Mastering virtual discovery calls.
  • Qualify and Advance: Rigorous qualification for remote sales processes.
  • Pitching to Win: Delivering compelling virtual presentations.
  • Negotiation Foundations: Defending value over video calls.
  • Effective Account Management: Managing key client relationships remotely.

For more detail on our curriculum, explore our full range of sales training courses.

Comprehensive online sales training programmes

Beyond individual courses, we deliver complete online sales training programmes. A programme is an end-to-end change initiative designed to embed a new methodology across your entire team or organisation, all delivered virtually.

We apply our Forty-20-40 methodology to the online environment. This includes:

Virtual Leadership Alignment:

Running workshops with your leadership team to define the goals and governance for the programme.

Virtual Coaching and Reinforcement

Implementing a cadence of online deal clinics, one-to-one coaching sessions, and digital reinforcement to ensure the new skills are applied consistently.

A Series of Live Virtual Workshops:

Delivering the core skills training in an interactive online format.

Our online programmes prove that you can drive significant, lasting change without ever needing to bring everyone into the same room. Learn more about our approach to sales training programmes.

Why choose our sales training online?

Our virtual training solutions are designed to give you the flexibility you need with the impact you demand.

  • Global Scalability: You can train your entire global sales team consistently and cost-effectively, eliminating the need for travel.
  • Sustained Impact: Our blended model, which combines live sessions with digital reinforcement, is proven to drive better long-term knowledge retention than one-off in-person events.
  • Practitioner-Led Expertise: Your team will be learning from seasoned sales leaders who have real-world experience selling and leading teams in a virtual environment. Even online, you get access to true experts.

Engaging and Technology-Enhanced: We use modern learning technology to create a dynamic and interactive experience that keeps your team engaged and focused. We also provide remote sales leadership training to ensure your managers can coach effectively in a hybrid world.

Traditional Providers vs. The Sales Coach Network

Choosing the right partner for your needs is crucial. Here’s how we stand out:

Traditional Training Providers
Narrow approach
The Sales Coach Network
Holistic approach
Traditional Training Providers
Focus primarily on training
The Sales Coach Network
Focuses on business outcomes and embedding change
Traditional Training Providers
Offer a broad range of services, often with limited specialisation in sales performance
The Sales Coach Network
Specialises exclusively in sales performance improvement
Traditional Training Providers
Provide standard offerings with inflexible tools
The Sales Coach Network
Develops bespoke programmes and tools based on detailed needs analysis
Traditional Training Providers
Deliver generic content by trainers
The Sales Coach Network
Delivers change by practitioners with real-world experience

Why partner with The Sales Coach Network?

Led by industry expert Les Bailey, our team of real-world sales practitioners helps sales professionals win more deals, faster.

Practical Approach

Our team consists of seasoned practitioners who actively engage in your sales processes, offering actionable advice rooted in real-world experience.

Experienced Team

Our experts combine extensive industry knowledge with proven techniques, ensuring your team is equipped to tackle real-world challenges.

Customised Solutions

We collaborate with you to co-create programmes that seamlessly integrate into your sales culture, driving meaningful and lasting change.

Flexible workshop formats built around your team

Every client is different, and so is every workshop. All workshops are delivered in the context of your team’s real-world challenges and delivered in-person or virtually.

1-Day Workshop

Get everyone equipped, aligned, and motivated by the core principles

  • Practical frameworks, skills and tools
  • Focus on real world application with hands-on practice and simulations
  • Ideal for skill building and leadership alignment
  • High-energy, high-impact
  • 24/7 access to online learning platform with over 80 self-directed videos and associated tools

Best for teams who want immediate traction and a shared foundation

From £12,000

Based on a group of up to 20 people

Most popular

2-Day Workshop

Go deeper, reinforce the learning, and build lasting internal capability

  • Everything in the 1-day, with added depth and breadth
  • Extended practice and feedback
  • Dedicated role-plays and real-world scenarios
  • Strong fit for team alignment and strategic resets
  • 24/7 access to online learning platform with over 80 self-directed videos and associated tools

Best for teams ready to go beyond awareness and build lasting capability

From £22,000

Based on a group of up to 20 people

Virtual Workshop

The same value for distributed teams, without the travel

  • Delivered across 4-6 live, instructor-led sessions
  • Interactive, camera-on environment
  • Breakout rooms for group activities
  • Spaced learning with meaningful assignments between sessions
  • 24/7 access to online learning platform with over 80 self-directed videos and associated tools

Best for distributed teams

From £12,000

Based on a group of up to 20 people

*Pricing varies based on team size, location, and any specific customisation.
Every engagement starts with a call to align on content areas and desired business outcomes.

What teams say after the training

"The Sales Coach Network don’t just deliver training; they’ve offered input on our strategy, internal processes and how we operate as a business. They are focused on driving a shift in the business, in whatever form that takes, and their approach is collaborative and consultative. Feedback from the programme so far has been excellent. I wouldn’t hesitate to recommend them to others."
Louise W
Client result
300+
professionals trained

A two-day intensive workshop designed and delivered for over 300 sales and delivery professionals at a global technology company, focused on real, live opportunities, with a custom methodology rolled out across all regions.

Who delivers this?

Experienced practitioners, not presenters. The people leading your sessions have sold complex, high-value B2B deals, led sales teams, and built commercial functions of their own. They teach what they’ve done, not theory they’ve read.

That matters because your team can tell the difference.

Practitioners bring real examples, handle the hard questions in the room, and adapt the content to the deals your people are actually working. The result is training that sticks, because it comes from people who have 'carried a bag' and walked in their shoes.

The Sales Coach Network team

FAQs about Online Sales Training

We design our virtual workshops to be highly interactive. A typical day is broken into shorter 90-minute modules with frequent breaks in between. Each module involves a mix of expert instruction, group discussion, practical exercises in breakout rooms, and interactive polls to ensure participants remain energised and engaged throughout.

Talk to us about training your team online

Tell us where your team sits and how they sell today, and we’ll show you how we would run the programme virtually.